2019-03-28

Folded Tower: new eyecatcher for the point-of-sale

Folded Tower: new eyecatcher for the point-of-sale
 
Author:
Owner Media Concept Schweiz AG

Striking, cost-efficient, practicable – these three words describe our new eyecatcher for the point-of-sale perfectly. This solution was created during different steps of development and it combines three positive characteristics.

Folded Tower

Eye-catching
Customers only notice something that positively attracts attention. The «folded tower» comes not only with perfect printing quality but can also be produced in different sizes. This makes a presentation of a bride in life-size possible, for example. Next to different sizes the folded tower can also be produced in different forms and shapes. Makes your presentation even more conspicuous and garantees attention!

Cost-efficient
However, nobody needs a great POS presentation if it is unaffordable. Here comes the next great advantage of our folded tower because it comes with a suprisingly good relation of price and benefit. Thanks to digital printing production, even small quantities can be produced low priced. This POS pillar consists of high-quality solid board, the imprint is glossy laminated and therefore attracts attraction. Another advantage is that both sides can be printed so you can use one pillar for two different topics if you like.

Practicable
The third great advantage of our folded tower: it’s just a couple of steps to dispose it, so everyone is able to do it. It stands safely withour any support thanks to its special shape. However, folding it after usage is just as simple as disposing. This is an advantage especially when you have to transport it more often or store it until the next presentation. It doesn’t need much space because it’s folded flatly.

You can find a description video here

All in all it’s a thrilling innovation which deserves attention and testing.

 

Author:
Sabine Benger
Owner Media Concept Schweiz AG
Sabine Benger has bachelor degrees in the areas of horticulture and marketing. After graduating, she worked in marketing for the green industry in Liechtenstein and Germany and returned to Switzerland in 2004. Since the founding of Media Concept Schweiz AG in 2008, she has been responsible for creating concepts and texts as well as for image acquisition and regularly posts articles for this blog.