2022-03-01

With Effectiveness and Dynamics to Success – 10 Years Anniversery

With Effectiveness and Dynamics to Success – 10 Years Anniversery
 
Author:
Owner Media Concept Schweiz AG

Sure, you can read long treatises in management literature about so-called "team building" and "team management"; but you can also simply get to work and operate successfully as a team. These days, two special experts in their respective fields are celebrating 10 years as a team: Erwin Meier-Albrecht and Katja Pfaff. Well over a hundred issues of «Schweizer Pflanzenfreund» and «Meier’s Bestseller» have been produced during this time. We take this special occasion to look back and look forward to the future.

In October 2010, Erwin Meier-Albrecht and Katja Pfaff met for the first time to discuss the next issue of «Schweizer Pflanzenfreund» for 2011, the first for Katja Pfaff: Mr. Meier-Albrecht as a dynamic product range innovator with many ideas and his team of division managers behind him; Ms. Pfaff as a creative, expeditious and flexible visualization manager with a team of colleagues from Media Concept Switzerland at her side.

The first «Schweizer Pflanzenfreund» of the anniversary team and the current issue of the «Meier-Bestseller».
The first «Schweizer Pflanzenfreund» of the anniversary team and the current issue of the «Meier-Bestseller».

The monthly publication cycle of the «Schweizer Pflanzenfreund» for many years and later the regular publication of the «Bestseller», requires an effective and dynamic way of working. It is no exaggeration to say that Erwin Meier-Albrecht and Katja Pfaff understand each other blindly: short discussions and a few telephone calls and the edition is ready.

The «Meier's Bestseller» also informs customers about necessary work in the garden, inspires them with many tips and, last but not least, draws their attention to special offers. A particular strength is the linking of the monthly offers with the point-of-sale. Many customers bring the publication they find in their mailbox to the garden center and ask specifically for the plant innovation, the fertilizer or the technical garden helper.

In a small «celebration minute» at the end of a meeting, the owner of Media Concept Schweiz AG, Ralf Benger, congratulated warmly with a gift basket to this round anniversary. Erwin Meier-Albrecht and Katja Pfaff are already looking forward to their joint work and the many exciting articles in 2022.

 

Author:
Owner Media Concept Schweiz AG
Ralf Benger is originally from prepress. For 20 years, he has worked in the areas of conception and marketing for the green industry and has founded his own company with Media Concept Schweiz AG after managing businesses in Germany and Switzerland. He shares his knowledge on this blog.

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