2020-12-30 Robert Wacker> The colors of the year 2021 Since 2012, the Pantone Color of the Year ’has also been observed, discussed and partly used for product developments ... read more
2020-11-30 Consumer survey for Christmas 2020 In a representative study at the end of October 2020, 500 consumers in Germany and 2,100 people worldwide were surveyed ... read more
2020-11-03 Wilhelm Gregg> Picture labels in the green market / materials yesterday - today - tomorrow When people talked about picture labels for plants 20 years ago, they mostly meant small-format, white stick, clip-on ... read more
2020-09-24 Robert Wacker> Networkers are more successful Companies are more successful in larger structures and partnerships. This principle has been determining the actions of ... read more
2020-08-10 Robert Wacker> Speeding up the structural change? – An interjection! In the beginning of March 2020, many economic research institutes predicted far reaching structural changes in the ... read more
2020-12-01 Robert Wacker> The impact of Covid-19 to the GREEN Industry Horticulture and the horticultural retail sector have been under a lot of stress in the past few months. In the ... read more
2020-06-03 Robert Wacker> Trade fairs 2020 The Corona crisis poses special challenges for each individual and also for our entire (green) industry! In this blog ... read more
2020-05-15 Which advertising channel works? In a recent representative study, the online opinion-platform intervista, a cooperation between SBB and Swisscom, ... read more
2020-06-15 SEO is on everyone's lips! Many "experts" are talking about it and the expectations of website operators often differ considerably from ... read more
2020-02-07 Robert Wacker> IPM Essen 2020 - the world's leading trade fair is once again setting the tone A total of 1,538 exhibitors from 46 countries presented their innovative products and services in the fields of plants, ... read more
2020-01-23 Robert Wacker> The European Plant Passport – a new challenge for the GREEN Industry In recent weeks and months, hardly any other topic has affected production horticulture in Europe as much as the EU ... read more
2019-12-11 Robert Wacker> The color of the year 2020 – «CLASSIC BLUE» Every year at the beginning of December, many designers, fashion enthusiasts and increasingly more people in the green ... read more
2019-10-14 Robert Wacker> Fleuroselect Home & Garden Conference 2019 in Zuchwil, Switzerland More than 80 participants from many European countries came to Zuchwil in the canton of Solothurn on 4 and 5 September ... read more
2019-10-03 Robert Wacker> Plantarium 2019 – "Green Fits All" "Green Fits All" was the slogan of the 37th edition of the Plantarium exhibition in Boskoop (The ... read more
2019-08-15 Robert Wacker> Fire and Ice – innovative plant marketing The connection of consumer wishes with innovative plant products is often a wishful thinking. The RiPlant AG with ... read more
2019-07-26 Robert Wacker> Fleuroselect conference 2019 at Benary This year, the Fleuroselect - Annual Convention took place in Kassel. Delegates from 38 companies from 16 countries ... read more
2019-07-12 Robert Wacker> Begonia Viking – The new STAR in the «Begonia Sky» Begonias have a very long tradition as dominant plants in private gardens and parks. While begonia was called a ... read more
2019-06-18 Luisa Gregg> Flower Trials 2019 There has been a lot to see and discover again at this year’s Flower Trials. 62 horticultural companies presented their ... read more
2019-05-21 Christian Schuler> Avoid duplicate content The term duplicate content is used if similar content is found via different internet addresses. Intrinsically this ... read more
2019-03-28 Sabine Benger> Folded Tower: new eyecatcher for the point-of-sale Striking, cost-efficient, practicable – these three words describe our new eyecatcher for the point-of-sale perfectly. ... read more
